Call of Duty: Modern Warfare 3 avatar sales to benefit returning soldiers via the Call of Duty Endowment

Call of Duty: Modern Warfare 3 avatar sales to benefit returning soldiers via the Call of Duty Endowment

Santa Monica, CA – December 2, 2011 -Today, Call of Duty® fans have another opportunity to aid real-world warriors. Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI), has announced that proceeds from the sale of all Call of Duty®: Modern Warfare® 3 avatars on Xbox LIVE® Marketplace for the Xbox 360® video game and entertainment system from Microsoft between December 2 and December 16 will be donated to the Call of Duty Endowment, a non-profit, public benefit corporation that helps Armed Forces veterans transition back to civilian life, find work and establish careers.

More than 30 items for the phenomenally successful third installment of the Modern Warfare® series are already available in the Avatar Marketplace. In honor of the franchise’s continuing partnership with the Endowment, two additional avatars-American Special Forces and Special Ops Juggernaut-are now available on the Marketplace.

Call of Duty: Modern Warfare 3 is rated “M” (Mature) by the ESRB for Blood and Gore, Drug Reference, Intense Violence and Strong Language. For a complete list and details on the Avatars please visit http://marketplace.xbox.com/en-US/AvatarMarketplace.