HOLLYWOOD, CALIF. – (December 9, 2009) The perennially popular Penguins are back with the world debut of their very first feature-length DVD, THE PENGUINS OF MADAGASCAR Operation: DVD Premiere, taking flight February 9, 2010. Starring the madcap pack of Penguins from DreamWorks Animation’s phenomenally successful MADAGASCAR franchise, Operation: DVD Premiere features never-before-seen missions that continue the MAD-tastic adventure, plus favorite escapades from the highly-rated Nickelodeon series “The Penguins of Madagascar.” The MADAGASCAR franchise has earned over $1 billion at the worldwide box office and the Penguins’ Nickelodeon show was the #1 series premiere ever for the network and was the #1 animated program in October for kids 2-11.
THE PENGUINS OF MADAGASCAR Operation: DVD Premiere also includes exclusive access to a brand-new, Penguins-themed online game on Nick.com, a DreamWorks Animation Video Jukebox and sneak peeks at upcoming DreamWorks Animation and Nickelodeon releases. The DVD arrives just in time for Valentine’s gift giving with a sweet anticipated retail price under $16.
Mad-Tastic Franchise Support
The world debut of THE PENGUINS OF MADAGASCAR Operation: DVD Premiere coincides with Nickelodeon’s “Operation Blowhole” tentpole event on February 15, delivering millions of impressions for the Penguins franchise, along with online advertising and promotion and an updated Nick.com/penguins microsite. Additionally, licensed merchandise based on the Penguins franchise will begin arriving on shelves in January.
DreamWorks Animation’s THE PENGUINS OF MADAGASCAR Operation: DVD Premiere
THE PENGUINS OF MADAGASCAR Operation: DVD Premiere is presented in widescreen with Dolby Digital English 5.1 Surround, English 2.0 Surround, French 5.1 Surround and Spanish 2.0 Surround and English, French and Spanish subtitles. The DVD features all-new, never-before-seen missions as well as several favorite penguin adventures. Additional features include exclusive access to Nick.com’s “The Penguins of Madagascar: The Devious Dr. Blowhole” game, as well as special sneak peeks at DreamWorks Animation & Nickelodeon releases including How To Train Your Dragon, Shrek Forever After, Po’s Kung Fu Panda Virtual World, The Madagascar Story So Far, More of The Penguins of Madagascar and Fan Boy Chum Chum and a DreamWorks Animation Video Jukebox.
About DreamWorks Animation SKG
DreamWorks Animation creates high-quality entertainment, including CG animated feature films, television specials and series, live entertainment properties and online virtual worlds, meant for audiences around the world. The Company has world-class creative talent, a strong and experienced management team and advanced filmmaking technology and techniques. All of DreamWorks Animation’s feature films are now being produced in 3D. The Company has theatrically released a total of 18 animated feature films, including the franchise properties, Shrek, Madagascar and Kung Fu Panda.
About Paramount Home Entertainment
Paramount Home Entertainment (PHE) is part of Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment. PPC is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. PHE is responsible for the sales, marketing and distribution of home entertainment products on behalf of various parties including: Paramount Pictures, Paramount Vantage, Paramount Classics, Paramount Famous Productions, Nickelodeon, MTV, Comedy Central, CBS and PBS and for providing home entertainment fulfillment services for DreamWorks Animation Home Entertainment.