San Francisco, CA (January 29, 2009) –San Francisco-based public relations firm Double Forte today announced it has been chosen by the Entertainment Software Association (ESA) to handle communication efforts for the 2009 Electronic Entertainment Expo (E3 Expo).
"The 2009 E3 Expo will be the preeminent computer and video game event in North America," said Rich Taylor, senior vice president for communications and research for the ESA. "It was important that we have a partner committed to excellence. Double Forte's deep experience in the computer and video game industry and its track record of strong strategy plus excellent execution was a deciding factor."
Lee McEnany Caraher, president of Double Forte added, “Partnering with the ESA to run communications for E3 Expo 2009 as the show expands this year is a great fit for Double Forte. We bring knowledge, experience and a true passion for the industry to the table.”
The E3 Expo will take place from June 2-4, 2009, at the Los Angeles Convention Center. The expanded E3 Expo will welcome all qualified computer and video game industry audiences, including international and U.S.-based media, analysts, retailers, developers and business partners to preview the latest in interactive entertainment and technology.
About the Entertainment Software Association
The ESA is the U.S. association dedicated to serving the business and public affairs needs of companies publishing interactive games for video game consoles, handheld devices, personal computers, and the Internet. The ESA offers services to interactive entertainment software publishers including a global anti-piracy program, owning the Electronic Entertainment Expo (E3 Expo), business and consumer research, federal and state government relations, First Amendment and intellectual property protection efforts. For more information, please visit www.theESA.com.
About Double Forte
Double Forte is an independent communications agency specializing in driving positive and meaningful traction with the different audiences required for a client’s success. Double Forte’s expertise spans many industries including interactive entertainment, food and beverage, sports and consumer lifestyle products, consumer software and professional services. Based in San Francisco, Double Forte works with clients across the US and in Europe. For more information, please visit www.double-forte.com.
