Playa Vista, CA – July 26, 2016 – Digital Domain, one of the largest and most influential visual effects studios in the world, will broadcast a curated livestream of the US Democratic National Convention in virtual reality (VR) for the first time in history. A free video stream will be available, providing four unique 360° camera views of the national political event, streamed live from the Wells Fargo Center in Philadelphia July 25th-28th. Additionally, 360° highlight videos will be available for on-demand viewing throughout the convention.
This exclusive footage will be broadcast to the DNC mobile apps on the iOS App Store and Google Play as well as the official DNC website and YouTube channel.
“Politics has always been shaped by grassroots activism, and using this new immersive technology gives everyday voters a chance to feel more connected to the candidates and their speeches than ever before,” said Daniel Seah, Chief Executive Officer, Digital Domain Holdings Limited. “We are proud to partner with a renowned organization like the DNC to share the 2016 convention with virtual reality audiences worldwide.”
In the rapidly expanding world of virtual reality, Digital Domain has become an industry leader with its ability to create, shoot and produce world class visual effects, 360° capture and live streaming as well as full live action production in the virtual reality space.
“For a nation of voters, and particularly Millennials, virtual reality and immersive video are becoming commonplace in this modern era,” said Andrew Binns, Chief Innovation Officer, Democratic National Convention Committee. “Digital Domain has provided this crucial aspect to our suite of coverage, providing a high-tech element that builds excitement and helps drive viewership and potentially even voter turnout.”
This relationship marks another major step forward as Digital Domain continues its drive to become the industry leader in producing and distributing VR content. As part of its global strategy, Digital Domain recently purchased Immersive Media Ventures, the world leader in 360 degree video capture and streaming, and the partner in the IM360 joint venture. This move gives Digital Domain the very best in livestream production, technology and artistry in this exciting new vertical that blends reality with entertainment.